Legal review of advertising and content
Legal support for websites, e-commerce, marketplaces and digital products, connecting legal documents with the actual user journey, data flows and integrations.
For legal review of advertising and content, we review the available documents and relevant facts, explain the applicable procedure and agree the scope of work before the engagement begins.
Meetings are available in Kyiv or online across Ukraine.
Why review advertising and content before publication?
A legal review separates supportable facts from absolute or comparative claims that may mislead consumers. Promotions, before-and-after pricing, testimonials, native advertising, affiliate content and disclaimers are reviewed in context.
Content may also raise copyright, image rights, privacy, reputation or sector-specific issues. We propose precise edits that preserve the message without an unsupported promise.
Materials to send for review
- landing pages, banners, emails and videos
- promotions, comparisons and pricing claims
- reviews, cases and user content
- licences for images, music and fonts
Practical outcome
Risky wording is marked with the legal reason and a proposed alternative or evidential requirement. Recurring campaigns can use an agreed review checklist.
What happens at the beginning
We first establish the timeline, status of the parties and the lawful objective. We then review documents, deadlines and jurisdiction, explain the available scenarios and only then propose a scope of work.
- review of documents and relevant facts
- assessment of procedural deadlines and material risk
- oral or written legal position
- documents, negotiations or representation as agreed
How we work
- 01
Enquiry
Describe the events and share the documents currently available.
- 02
Assessment
We identify status, deadlines, risk and the necessary actions.
- 03
Terms
We agree the format, fee and communication and sign an engagement agreement.
- 04
Work
We perform the agreed actions and keep you informed.
What to bring to the consultation
Prepare anything that helps reconstruct the sequence of events. Missing documents do not prevent an initial discussion.
- identity and documents confirming your status
- decisions, protocols, agreements, letters or messages
- a short dated timeline
- questions and details of the next procedural event
Deadlines, fees and scope
Can advertising say best or number one?
Only where clear, current and verifiable criteria support the claim. Otherwise it may be misleading.
Can a client testimonial be published?
Consent, accuracy, personal data, image rights and the overall impression must be reviewed.
When may legal review of advertising and content be needed?
Legal review of advertising and content may be relevant where the facts match the circumstances described on this page. The appropriate form of legal assistance is confirmed only after an initial assessment.
What should I prepare for an assessment of legal review of advertising and content?
Send a short timeline, documents showing your status, decisions, agreements, correspondence and the dates of upcoming events. We can begin with the information available if some documents are missing.
Can the initial work be handled online?
Yes. The initial consultation and exchange of document copies can be arranged online. Any travel, personal attendance or representation is agreed separately.
What determines the legal fee?
The fee depends on the volume of materials, urgency, procedural steps and agreed format. The scope and fee are recorded in the engagement agreement.
Legal review of advertising and content: Kyiv and online across Ukraine
Legal basis
Content reviewed by attorney Oleksandr Zavizion: 5 August 2026.
Describe the matter — we will identify the next step
Tell us the short timeline and which documents are available. We agree the format, scope and fee before work begins.